THE FOUNDER
Nhài: The Essence of Jasmine
Nhài, whose name means “jasmine flower” in Vietnamese, embodies the delicate beauty and enduring strength of her namesake. Born in Vietnam and nurtured by the diverse mosaic of Belgium, Nhài is a fashion designer whose journey manifests a fusion of East-meets-West aesthetics. With a childhood steeped in the vibrant hues of Vietnamese traditions and the avant-garde allure of European influences, Nhài developed a unique perspective on fashion from an early age.
With a heart deeply rooted in Vietnam, Nhài made a pivotal decision to return to her homeland, where she founded her eponymous fashion label Nhài Lê Thị. Influenced by Vietnam’s rich heritage and artisanal craftsmanship, her collections effortlessly integrate age-old techniques with cutting-edge designs. Today, Nhài draws inspiration from the natural beauty that surrounds her. Her legacy as an artist and designer is a testament to her dedication, creativity, and the enduring allure of the jasmine flower.
Through her work, Nhài transcends simply crafting garments; she fosters a cross-cultural dialogue that promotes a better understanding of Vietnam’s unique fashion.
OUR STORY
Nhài Lê Thị: A Journey from Saigon
Founded in 2024 in the bustling city of Saigon, Vietnam, Nhài Lê Thị reflects the Founder’s visionary spirit, driven by a profound fascination with poetry. Rooted in heritage yet forward-thinking, each piece reflects a journey of discovery, celebrating the beauty of diversity. Beyond fashion, we curate nostalgic experiences and historical narratives.
As Nhài Lê Thị continues to grow, our commitment to sustainability and ethical production remains unwavering. We believe in empowering communities, supporting local economies, and fostering a global appreciation for Vietnamese artistry. Committed to craftsmanship, we meticulously select artisans nationwide.
Step into a world where every day feels like a vibrant summer escape. Our designs infuse color and joy into your daily life, blending the cultural vibrancy of Vietnam with the sophisticated charm of Belgium. Crafted from natural fabrics like silk, Nhài Lê Thị’s creations promise unparalleled comfort and elegance. Embrace the beauty in the fine details, and let our collection turn your ordinary moments into extraordinary memories.
